Successful online marketing for meetings, conferences, and trade shows requires more than posting occasional messages to social media and emailing updates to attendees. A proper game plan encompasses both networking strategies and the event’s mobile app to boost attendance numbers and engagement. Learn how a number of actionable and easy online marketing tricks give hosts the ability reach bigger goals.
read moreMany event planners assume social networking in a mobile app equates to social media usage. While using the powers of Facebook, Twitter and other platforms are indeed one factor in leveraging a social network, the ability to stimulate discussions and build a community through mobile apps extends to other features as well.
read moreEvent attendees expect more personalized and interactive features at meetings, conferences, and trade shows. They also expect a native mobile event app to serve as a one-stop resource for all-things related to the big weekend; combining mobile chat with event apps provides the best of both worlds and enables attendees to instantly connect with their colleagues.
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