Archives / 2015 / September
  • Posted by Matt Milloway on Sep 29, 2015

    Customization vs. Personalization: The Mobile Event App User Experience

    Event app features and benefits continue to increase along with the rise of attendees expecting an engaging mobile experience at meetings, conferences, and trade shows. The ideal event app addresses two big-picture ideas: customization and personalization. Understanding the difference between both ideas as they pertain to mobile technology and making sure both are addressed during the development process ensures everyone involved at the event—from hosts and planners to attendees—greatly benefit from going mobile.

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  • Posted by Matt Milloway on Sep 23, 2015

    Benefits of Mobile Event App Sponsor & Exhibitor Listings

    Mobile event app sponsor and exhibitor directories offer companies the chance to be listed and found by hundreds or thousands of attendees at meetings, conferences, and trade shows around the world. Those unable to attend the event may also access the mobile app to find and interact with listings. Many event planners and organizers, however, fail to take full advantage of mobile app providers who provide near unlimited potential to expand these directories with descriptions, full contact information, maps, and even marketing content such as PDF brochures and videos.

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  • Posted by Matt Milloway on Sep 15, 2015

    A Mobile Event App Guide to Internal Company Meetings

    From discussing logistics and strategies to sales kick-offs and end-of-year reviews, internal meetings within a company or organization are prevalent and often benefit from a mobile event app. Employees travel from different regions or countries to gather for short periods of time, needing easy access to content and ways to connect with colleagues; event planners and organizers must also make sure attendees get the most out of the event. Continue reading to better understand how a mobile event app for iPhone, iPad, and Android can best address the needs and goals of everyone involved at internal company meetings.  

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  • Posted by Matt Milloway on Sep 10, 2015

    How Mobile Event App Technology Improves Trade Shows

    The goals of both attendees and exhibitors at trade shows are in many ways unique to other conferences and events. Priorities often revolve around networking and converting clients as opposed to more traditional event priorities like industry education or company-specific logistics. With a greater portion of business in all industries now being conducted via mobile technology, understanding event app benefits for trade shows ensures everyone involved enjoys the biggest return on investment.

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  • Posted by Matt Milloway on Sep 01, 2015

    Best Event Industry Articles: Volume 4

    AppBurst’s “Best Event Industry Articles” series aims to share insight related to the event industry from around the internet with a focus on mobile technology. Content sources range from event industry-specific blogs to major technology websites and everything in between. Along with original Apps For Events blog posts, we hope these summaries serve to better educate our readers on mobile technology and the many benefits of event apps.

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