Archives / 2015 / March
  • Posted by Matt Milloway on Mar 31, 2015

    Best Event Industry Articles: Volume 2

    AppBurst’s “Best Event Industry Articles” series aims to share insight related to the event industry from around the internet with a focus on mobile technology. Content sources range from event industry-specific blogs to major technology websites and everything in between. Along with original Apps For Events blog posts, we hope these summaries serve to better educate our readers on mobile technology and the many benefits of event apps.

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  • Posted by Matt Milloway on Mar 19, 2015

    How-to Increase Event Anticipation For Attendees

    Mobile event apps offer unprecedented opportunity to engage attendees at meetings, conferences, and trade shows. The success of engagement relies on a large percentage of attendees using the app and in a bigger-picture sense being excited about the event itself. Promoting the event and mobile app through e-blasts, social media, and other marketing efforts is a great start to increasing users and engagement at the event, yet a number of additional best practices, which utilize event app features, helps to maximize attendee anticipation before the event to ensure everyone is excited and engagement potential is met.

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  • educating attendees and event mobile apps
    Posted by Matt Milloway on Mar 06, 2015

    The Science of Educating Attendees & Event Apps

    Educating meeting and conference attendees is not only a big reason why companies and organizations consider mobile apps, but represents a fundamental goal of most every event. From spreading company sales drive initiatives to experts discussing new advances in a given industry, conveying information to attendees and making it stick is an extremely important metric in gauging event success. What does science have to say about effectively educating attendees and how do mobile event apps play a role?

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