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  • Posted by Matt Milloway on Mar 27, 2017

    Multi-Language Support for Mobile Event Apps

    Attendees of conferences, meetings, and trade shows arrive in host cities from all over the world. While English might be the preferred language for speakers and signage at most events with a global audience, event app users increasingly expect their mobile experience to be personalized. Features like bookmarking only go so far if large portions of your attendee base feel more comfortable consuming content in another language.

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  • Posted by Matt Milloway on Mar 21, 2017

    A Primer on Mobile Event App Push Alerts

    Few features in today’s digital marketing landscape rival push alerts in terms of actionable engagement to attendees. While emails get overlooked and the lifespan of social media posts are often counted in minutes, a push notification is sent directly to an attendee’s favored mobile device for consuming content.

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